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Get Involved

The Main Street America 4-Point Committee Approach is a proven method for community revitalization.  Clarence Main Street consists of four committees including Outreach, Promotion, Design, and Economic Vitality.

Outreach Committee
Committee Chair: Terry Hoy

"Restoring Civic Value"

The Outreach Committee cultivates partnerships, encourages community involvement and creates a strong financial foundation.

Current Activities: 

Pledge drive - collect testimonials

Alumni outreach - collect addresses/contact info for Clarence, Clarence-Lowden, North Cedar grads

Annual meeting - Plan logistics

Volunteer outreach Clarence Cardinal submissions 

Promotion Committee
Committee Chair: 

"Restoring Social Value"

The Promotion Committee upholds the district’s unique characteristics and assets, marketing downtown as a destination, planning promotions to boost commerce. 

Current Activities:

Hop Into Clarence

Fall in Love with Clarence

Christmas in Clarence

Rootbeer Float Night

Clarence Cardinal submissions 

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Design Committee
Committee Chair: Lisa Dircks

"Restoring Physical Value"

The Design Committee supports transformation by enhancing visual and physical assets of the district, while making it  feel welcoming and attractive. 

Current Activities:



Schedule design visits with MSI staff

Local design guidelines

Downtown Cleanups

Clarence Cardinal submissions 

Economic Vitality Committee
Committee Chair: Alice Covington

"Restoring Economic Value"

The Economic Vitality Committee strives to enhance and diversify the economic base while establishing relationships with business owners.


Current Activities:

Coffee & Collaboration Business Coffees

UpLift Grant

Third Thursday/Star Spangled Shop Hop


Business brochure

Clarence Cardinal submissions 

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